Our Design Process

1. The Brief

2. Research

3. Initial Concept Design

4. Feedback and Development

5. Completion
1. The Brief
A clear brief, agreed between client and designer, ensures every project gets off to the best possible start. A brief is created by simply discussing the client’s requirements and goals, at the very start of a project. Many varying factors may be discussed at this initial meeting, such as: target market, colour schemes, fonts, photography, timescales and budget. By the end of this informal meeting, a brief will be created and the project can progress to the next stage. A good brief is like having a road-map to a desired destination.
2. Research
Researching related businesses helps familiarise the designer with the client’s marketplace, as well as stimulating creativity. Research varies depending on the size of the project. For smaller projects, a designer may do their research without sharing it with the client, on larger projects; the designer may present research to the client to discuss options and potential routes to take.
3. Initial Concept Design
Our designers will create an initial concept (or concepts) based on the brief. This stage can be considered as a ‘first draft’. Certain elements may remain, while others will be refined in future drafts. The client will review the design(s) and give feedback to the designer.
4. Feedback & Development
An ongoing dialogue now begins between client and designer; resulting in further drafts, which are developed based on the client’s feedback. This process is repeated until the desired outcome is achieved.
5. Completion
Finally, once the design has been agreed and signed-off, the job will go to production, and be delivered on time, and on budget.












WHY CHOOSE ALBA?
Personal Service
CUSTOMERS MATTER We value your business and we care about your requirements. We pride ourselves in offering affordable solutions that are tailored to meet your needs.
Design
BRAND MATTERS We care about your brand. We invest in our team and in technology to ensure we deliver creative solutions and a perfect finish.
Quality
QUALITY MATTERS We care and we comply. We care about the environment and we strive to deliver high quality, sustainable solutions that meet our standards and yours.
Deliver
EXPERIENCE MATTERS We care about our reputation and we deliver with experience. We aim to exceed your expectations and to welcome you back again.